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Journal of Interdisciplinary Cycle Research

An ISO 7021 : 2008 Certified Journal

ISSN NO: 0022-1945

Download UGC-CARE Group 'II' Journals List:UGC-CARE Group 'II' Journals list -Serial No. 21259

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SPECIAL ISSUE-DECEMBER-2019

 

 

1. Historical Outlook in Amitav Ghosh's Novels The Glass Palace
    P.Malathi, Dr.N.Ramesh ; Periyar University College of Arts& Science (Constituent), Pappireddipatti 

    Page No: 1-6

    DOI:18.0002.JICR.2019.V11I12.008301.345716

 

2.  Struggle of Women In Rohinton Mistry’s Novel A Fine Balance 
     K.Kannadasan, Dr.N.Ramesh ; Periyar University College of Arts & Science (Constituent), Pappireddipatti

    Page No: 7-12

    DOI:18.0002.JICR.2019.V11I12.008301.345717


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3  A Study on E-Banking Security and Challenges In India
    Dr. S.Palaniammal., Miss.S.Gokulapriya ; Sri Vasavi College (SFW), Erode

    Page No: 13-18

    DOI:18.0002.JICR.2019.V11I12.008301.345718

 

4.  The Role of Health Personnel on Utilization of Healthcare Services in India
     Dr. R.Ramachandran ; Jairam Arts and Science College, Salem

     Page No: 19-28

     DOI:18.0002.JICR.2019.V11I12.008301.345719

 

5.  A Study on Career Management Practices Adopted by Students With Special Reference to Arts And Science College at Coimbatore District
     T.Bharathi, Dr.S.Suganya ; Rathnavel Subramaniam College of Arts and Science, (Autonomous), Sulur.

     Page No: 29-33

     DOI:18.0002.JICR.2019.V11I12.008301.345720

 

6.  Factors determining InvestorBehaviour and Decision making with reference to Equity and Commodity Markets
     Jayashree.T ;  RVS IMSR Coimbatore, Tamilnadu
     Vinoth.S, Dilip.D ; CMS Business School Jain deemed to be University,  Bangalore, Karnataka

     Page No: 34-49

     DOI:18.0002.JICR.2019.V11I12.008301.345721

 

7.  Impact of Digital Marketing In The Recent Era
     S Mohanraj , N. Sudha ; Mahendra Arts & Science College (Autonomous), Kalippatti

    Page No: 50-55

    DOI:18.0002.JICR.2019.V11I12.008301.345722

 

8.   A Study on Human Resource Work Force Policy In Health Sector Reform
      S.Sugacini ;  Vivekanandha Arts and Science College for Women, Sankari

     Page No: 56-59

     DOI:18.0002.JICR.2019.V11I12.008301.345723

 

9   A Study on Financial Performance of Tata Motor’s Ltd
     S.Kousalya., Dr. P. Thilagavathi ; Sri Vasavi College, Erode

    Page No: 60-65

    DOI:18.0002.JICR.2019.V11I12.008301.345724


10.  Transforming Higher Education Institutions into Green and  Sustainable Campuses: A Toolkit for Implementers
       Dr.B.Jeeva Rekha, Dr.P.Tamilselvan ; Sri Vasavi College, Erode, Tamil Nadu, India

       Page No:66-73

       DOI:18.0002.JICR.2019.V11I12.008301.345725

 

11.   A Comparative Study on Value Added Tax and Goods and Services Tax System in India
        Dr.N.Kanimozhi ; Padmavani Arts and Science College for Women  Opp. To periyar university, Salem- 11.

       Page No: 74-80

       DOI:18.0002.JICR.2019.V11I12.008301.345726


12.  Sustainable Performance Indicators and Trends of Small And Medium Enterprises of Economic Development In India
       Dr. C.Sengottuvel, E.Manikandan ; Salem Sowdeswari College, Salem.
       J.Mano ; Vivekanandha Arts and Science College for Women, Sankari.

      Page No: 81-89

      DOI:18.0002.JICR.2019.V11I12.008301.345727

 

13.  Affect of Online Shopping on The Brick And Mortar Retailers In Erode District
       K.Karkuzhali ;  K.S.Rangasamy College of Arts and Science (Autonomous), Tiruchengode,    
       Dr.A.T.Jaganathan ; Vivekanandha Arts and Science College for Women, Sankagiri.

       Page No: 90-98

       DOI:18.0002.JICR.2019.V11I12.008301.345728

 

14.  A Study on Functioning of The Government Primary Schools At Bangalore
       UmmeAsma , Saumya Singh ; Brindavan college, Bangalore.

       Page No: 99-104

       DOI:18.0002.JICR.2019.V11I12.008301.345729

 

15.  Employability Skills Possessed By Management Students -A Study In Arts and Science Colleges at Tiruchengode Town
       P.Vanitha ;  K.S.Rangasamy college of Arts and Science (Autonomous), Tiruchengode,
       Dr.A.T.Jaganathan ;  Vivekanandha Arts and Science college for women, Sankagari.

      Page No: 105-116

      DOI:18.0002.JICR.2019.V11I12.008301.345730

 

16.  A Study on The Effect of Training and Development on Employee Performance With Particular Reference To Educational Institutions, Coimbatore
       T.Prakash,  Dr.S.Suganya  ; RVS Institute of Management Studies and Research,Coimbatore.

       Page No: 117-124

       DOI:18.0002.JICR.2019.V11I12.008301.345731

 

17.  Recent trends in Green Marketing
      C.Kamalesh Kanna ;Vinayaka Missions Arts and Science College, Salem.

      Page No: 125-130

      DOI:18.0002.JICR.2019.V11I12.008301.345732

 

18.  Economic Empowerment of Rural Women Through Self Help Groups With Reference To Tiruchengode Taluk
       S. Shalini ;  K.S.Rangasamy college of Arts and Science (Autonomous), Tiruchengode,
       Dr.A.T.Jaganathan ; Vivekanandha Arts and Science College for Women, Sankagiri.

       Page No: 131-140

       DOI:18.0002.JICR.2019.V11I12.008301.345733

 

19. A Study on Influence of Tourism on Indian Economy
      M. Prabhu,  S. Gopi ; Vivekananda Arts and Science College for Women, Sankari, Salem, Tamilnadu.

      Page No: 141-146

      DOI:18.0002.JICR.2019.V11I12.008301.345734

 

20. Emergence of E-Finance – Opportunities and Challenges in India
      Dr. MahammadRafee, Dr.M.Gurusamy, Dr.G.Gunaseelan ; PG Department of Commerce and Management Studies, Brindavan College, Bangalore.

      Page No: 147-158

      DOI:18.0002.JICR.2019.V11I12.008301.345735

    
21.  A Study on Customer Perception towards the Performance of Private Sector Banks in Salem District
       Dr. S. Gnanalakshmi ; Sona College of Arts and Science, Salem.

      Page No: 159-167

      DOI:18.0002.JICR.2019.V11I12.008301.345736

 

22. Educational Status Among the Scheduled Tribes in India
      V. Deepan , Dr. A. Vinayagaram ; S.T. Hindu College, Nagercoil.

      Page No: 168-175

      DOI:18.0002.JICR.2019.V11I12.008301.345737

 

23. Factors Affecting Customers Retention in Banking Sector
      Dr.S.Kowsalyadevi, S.Ramesh ; Kaamadhenu Arts and Science College , Sathy.

     Page No: 176-181

     DOI:18.0002.JICR.2019.V11I12.008301.345738


24. A Study on Customer Awareness of Internet Banking in Namakkal District
      M.Nandhini ; K.S.Rangasamy College of Arts and Science (Autonomous), Tiruchengode,

     Page No: 182-193

     DOI:18.0002.JICR.2019.V11I12.008301.345739


25. A Study on Job Satisfaction of Employees in Select Private Colleges With Special Reference To Salem District
      Dr.K.Ramesh ; KSR College of Arts and Science, Tiruchengode
      V.  Kalaivani ; Vivekanandha College of Arts & Science for Women, Elayampalayam

      Page No: 194-199

      DOI:18.0002.JICR.2019.V11I12.008301.345740

 

26. Consumer Perception Towards Durable Goods
      Dr. T. A. Tamilselvi ; Quaide Milleth College for Men, Chennai.
      S. Gomathipriya ; Sri Ganesh College of Arts and Science, Salem.

     Page No: 200-205

     DOI:18.0002.JICR.2019.V11I12.008301.345741

 

27. Social Awareness on Anita Nair’s Ladies Coupe
      S.Uma ; Vivekananandha Arts and Science College for Women, Veerachipalayam, Sankari.

     Page No:206-213

     DOI:18.0002.JICR.2019.V11I12.008301.345742

 

28. A Study on Impact of Bs-IV on  Indian Auto Industry With Special Reference To Passenger Vehicle
      S. Ramesh, P. Sekar ; Vivekanandha Arts and Science College for Women, Sankari

     Page No: 214-217

     DOI:18.0002.JICR.2019.V11I12.008301.345743

 

29. A Study Onagile Performance Appraisal System in Employees Carrer Devlopment
      V.K.Durgadevi ; Anna University, Bangalore

      Page No: 218-224

      DOI:18.0002.JICR.2019.V11I12.008301.345744

 

30. A Study on The Effectiveness of Digital Marketing in Current Business Scenario
      Dr.P.Saravanakumar, R.Maheshwari ; Sri Vasavi College, Erode

      Page No: 225-233

      DOI:18.0002.JICR.2019.V11I12.008301.345745


31.  Impact of Work Environment on Productivity of Workers With Special Reference to Salem Steel Plant
       P.Hemalatha ; Minnerva College of Arts and Science , Jalakandapuram, Salem (Dt), Tamilnadu
       Dr.D.Kumaresan ; Laxmi Narayana Arts and Science  College, Thandagam Village, Thokkampatti,Dharmapurai (DT), Tamilnadu.

      Page No: 234-239

      DOI:18.0002.JICR.2019.V11I12.008301.345746

 

32. Axiological Of Artificial Neural Networks 
      V.Sughanthini ; Vivekanandha Arts and Science College for Women, Sankari.

      Page No: 240-246

      DOI:18.0002.JICR.2019.V11I12.008301.345747

 

33.  A Study on Awareness And Satisfaction Level of LIC Policyholders in Salem District 
       Dr. M. Manivannan, K. Kalaiyarasi, B. Raja ; AVS College of Arts and Science, Salem.

      Page No: 247-254

      DOI:18.0002.JICR.2019.V11I12.008301.345748

 

34.  Foreign Direct Investment-An Overview
       S.Srimathi,R.Sathiya ; Vivekanandha Arts and Science College for Women, Sankari

      Page No: 255-259

      DOI:18.0002.JICR.2019.V11I12.008301.345749

 

35. E-FINANCE
     B.Ramya, S.Mariyammal ; Vivekanandha Arts and Science College for Women, Sankari

     Page No: 260-264

     DOI:18.0002.JICR.2019.V11I12.008301.345750

 

36. A Study on Members’ Satisfaction towards Co-operative Milk Societies with Reference to Salem Division
      R.Rekha, Dr.K.Maruthamuthu; Periyar University College of Arts & Science, Mettur Dam, Salem

     Page No: 265-271

     DOI:18.0002.JICR.2019.V11I12.008301.345751

 

 

37. A STUDY ON CUSTOMERS’ SATISFACTION TOWARDS INTERNET BANKING OF SELECTED PUBLIC BANKS IN SALEM DISTRICT
     C.M.Bhuvaneswari, Dr.K.Maruthamuthu; Periyar University College of Arts & Science, Mettur Dam, Salem.

     Page No: 272-279

     DOI:18.0002.JICR.2019.V11I12.008301.345752

 

38. SUPPLY CHAIN MANAGEMENT IN TEXTILES INDUSTRY
      M. PRIYANKA, S.JAYANTHI; Kaamadhenu Arts and Science College, Sathyamangalam,

      Page No: 280-289

      DOI:18.0002.JICR.2019.V11I12.008301.345753

 

39. Antimicrobial effects of Withania somnifera (L.) Dunal Silver Nanoparticles on the biofilm forming pathogens
      S. G. Prabhakaran, N. Logeswari; Vivekanandha College of Arts and Science for Women (Autonomous), Elayampalayam, Tiruchengode,

      Namakkal District, Tamil Nadu

      Page No: 290-302

      DOI:18.0002.JICR.2019.V11I12.008301.345754

 

40. IMPACT OF MACROECONOMIC FACTORS ON CAPITAL STRUCTURE DECISIONS IN THE ASSET MANAGEMENT INDUSTRY-

      EVIDENCE FROM INDIA
      Dr.R.SOWNDHARYA; St.Anne‟s Arts And Science College, Madhavaram, Chennai-600110

      Page No: 303-309

      DOI:18.0002.JICR.2019.V11I12.008301.345755